Best Buy’s latest batch of GPUs were behind a $200 paywall and you’re right to be mad

Best Buy has landed itself in hot water by placing in-stock graphics cards behind a paywall. This has peeved a good few gamers, not only because the Totaltech membership program costs a whopping $200 per year, but also because Best Buy is the quasi- official retailer of Nvidia’s RTX 30-series Founders Edition graphics cards in the US.

Best Buy took over selling Founders Edition cards on Nvidia’s behalf following the green team’s decision to put a pause on its own store until it could deal with the increase in bot activity. Best Buy would also later halt most of its online sales of RTX 30- series cards in favour of a ticket-based system at its brick and mortar stores.