November 2021, Sega’s Second Quarter Results Mentions that the publisher plans to partner with Microsoft to develop cloud-powered “super games.” Exactly what these supergames are may be murky, but apparently “the amount spent on them will be in the range of 1.00 to 15 billion yen at most”. Given that Sega received 100 billion yen in business investment, or about $865,313,900, that leaves a substantial amount for other projects, including “investment in new areas such as NFTs.”
After a recent backlash against the proposal to include NFTs in video games and the problematic “play as money” model associated with it, it was only a matter of time before Sega addressed the issue.So, at a management meeting last month, as adjust town, Sega President and Group CEO Haruki Satomi did note the “negative reaction” NFTs received.
“We need to carefully evaluate a lot of things, such as how to mitigate the negatives,” he said. “How much can we introduce in Japanese regulations, what users will accept and what they won’t accept. Then, if that leads to our mission’ Keep creating, always captivating’, I’ll consider it further, but if it’s considered simple money making, I’d like to decide not to continue.”
It’s hard to imagine how selling in-game NFTs and the whole grotesque in-game money-making concept wouldn’t be seen as “easy money-making” while other publishers seem eager to embrace them.
Castlevania now has NFTs, and Peter Molyneux’s next game, Legacy, is playing cash and all-in on NFTs. Square Enix president Yosuke Matsuda recently stated that the company is “looking at the possibility of issuing our own token in the future,” although “I realize that some of the people who ‘have fun’ and currently make up the majority of players have expressed their Reserve your opinion. Towards these new trends”. Meanwhile, Ubisoft’s NFT program has been called “useless, expensive and ecologically shameful” by French unions.
Others have heard the reaction and responded accordingly. After backlash, GSC World scrapped plans to include NFTs in Stalker 2, and Steam has banned all games that use NFTs or cryptocurrencies.