The former director said the Harry Potter MMO was “killed” by EA

in a Recent interview on TwitchActivision’s former vice president of global brand management and EA Kim Salzer’s product marketing director discussed a failed project. The game she participated in was never released: MMO Harry Potter.

“We did all the research,” Salzer said. “We built a beta version. It’s a combination of offline and online experiences, and we actually mail things to the kids, such as prizes and ribbons. [It was] After in-depth research, I am very confident of this success. But it was stifled because there was no better term, because EA was going through some changes at the time, they just didn’t know or didn’t believe that the shelf life of the IP would exceed one or two years. “