In an extensive New Year’s letter, Square Enix President Yosuke Matsuda talked about a wide range of technologies from “meta universe” to cloud gaming and artificial intelligence, but most of the letters focused on personal enthusiasm for blockchain tokens. Although Matsuda did not make it clear that Square Enix will add NFT to any particular game, he did say that the company is paying close attention to this technology and will “intensify its efforts to develop the corresponding business and focus on the potential release in the future. Own token.”
Most notably, Matsuda admits that many people don’t like the idea of tiny, continuous microtransactions becoming a fundamental part of their game. He wrote: “I realized that some people who are’playing for fun’ and currently the majority of players have expressed their reservations about these new trends, which is understandable.”
Despite this, he is still unreservedly passionate about the “token economy” that will provide clear incentives to those who “make contributions”, not just “inconsistent personal feelings such as goodwill and volunteerism.” In short, Matsuda believes that the creative contributions of the gaming community and user-generated content are not systematic enough and may have been monetized.
Despite these grand claims and wishes, Matusda did not provide any evidence or explain how blockchain and token technology can truly realize his grand vision of “decentralized gaming” or “self-sustaining game growth”.
The response to this letter on social media took a predictable acrimonious tone, with most people who “have fun” expressing “their reservations” aloud in a variety of ways. Some people pointed out that the tokenization of gameplay will allow concepts such as “playing games to make money” to occupy a place in the game industry, while others question the impact of blockchain technology on the environment. Others, such as our own Wes Fenlon, want to remind everyone that Metaverse’s corporate vision is absolute hockey.
In the letter, Matsuda only admitted one of the criticisms very briefly, and pointed out that “We did observe some examples of overheated transactions of digital goods based on NFTs, which are somewhat speculative, regardless of the observed value of the content provided. How. This is obviously, this is not an ideal situation.” This is a very low-key and possibly naive way of describing the almost entirely speculative nature of the cryptocurrency and NFT markets.
Matsuda’s letters are not uncommon in the space of large listed companies, and they want to be seen by investors as keeping up with the latest news that may affect their field.You can read The entire letter on the Square Enix company website.